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Why you should use images in blog posts

Why you should use images in blog posts

If your business sells physical products, you will naturally want to add pictures to your blog posts. But do all businesses need images in blog posts?
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30th March 2017 No Comments
Categories: Blog and Blogging.
Tags: business, Google, images, keywords and seo.
Is there such a thing as an ideal blogging frequency?

Is there such a thing as an ideal blogging frequency?

I often get asked how often a business owner should be blogging so here are my recommendations for the ideal blogging frequency for business owners.
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23rd March 2017 No Comments
Categories: Blog and Blogging.
Tags: business blogging, frequency, Google and website.
LinkedIn Articles vs Blogging – which platform should you choose?

LinkedIn Articles vs Blogging – which platform should you choose?

Should you substitute writing LinkedIn articles for writing blog posts on your own website? Or can you simply write 1 article and publish it on both?
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16th March 2017 19 Comments
Categories: Blog and Blogging.
Tags: B2B, call to action, click-through, LinkedIn, links, platform and seo.
Consistency in blogging – is it more important than quality?

Consistency in blogging – is it more important than quality?

I was recently asked the following question: “What do you see as more important: consistency in blogging (in terms of frequency of posts) or quality content (possibly meaning irregular posting)?” Here is my take on the subject.
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9th March 2017 2 Comments
Categories: Blog and Blogging.
Tags: audience, consistency, content and Google.
Is there an ideal length for a blog post?

Is there an ideal length for a blog post?

This is a true case of “ask 5 experts and get 7 different answers”. The ideal length for a blog post ranks from 300 to 2000+ words which is not really helpful.
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2nd March 2017 4 Comments
Categories: Blog and Blogging.
Tags: audience, content, engagement, Google, seo and Social Media.
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