Storytelling is not a new concept in marketing. Looking back over the last century, we have all heard how Walt Disney created the Disney brand, how Steve Jobs shaped Apple and how Mark Zuckerberg came up with the idea of Facebook. But how can you use your brand story in your blogging?
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Whether you’re an estate or letting agent or a property maintenance company, your business could benefit immensely from a property blog.
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In today’s post, I'd like to share with you how you can easily create blog graphics or any kind of image you might want for social media or other purposes.
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Once you have a team, you can make better use of people's strengths. Here is an idea for some roles you might want to think about in your blogging team.
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When starting out with your business blog, decide what kind of language you are going to use. Your blogging language depends on a couple of factors.
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Blogging is a great way to strengthen your brand as it enables you to get in front of your target audience regularly. This article explains how.
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It has become very easy nowadays to add videos to a website or social media feed. But is that really the best way to present a professional image, especially when it comes to presenting yourself in the best possible way on your website? Or could there be a case for professional video?
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“Do I have to write my blog posts in a formal or an informal style?” This is one of the questions I get asked a lot. Business owners who are thinking about starting a blog want to make sure they find the right tone. This is understandable. So here are some easy pointers to find the right blogging style.
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When you first start out on a new Social Media platform it is easy to just want to start. Now. Don't bother with all the setting up. But to run a successful Social Media campaign you need to get the basics right. This is true for Twitter, just like for any other platform.
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